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#Terms of Use and Anti-spam Requirements

As an email service provider (ESP), we are required to enforce spam laws. Spam negatively impacts deliverability rates, and we want to make sure your emails reach their recipients. We have some very strict rules that must be adhered to in all countries, but you may find that your country has additional requirements.

Requirements for All MailChimp Campaigns

• You must agree to our Terms of Use.
• You must tell us where you got your list .
• Our unsubscribe link must be in all campaigns.
• You must include your contact information inside every promotional email that you send, including a physical mailing address or PO Box where you can receive mail. (Not a website or email address.)
• You may not falsify your contact information or subject line.
• Even if you are outside the US, our servers live in the US. We have to make sure all US standards are observed.
• We require that your emails comply with the US CAN-SPAM Act. If you break the rules, you could be liable for hundreds of dollars for each recipient that you sent non-compliant messages to.
• In addition to CAN-SPAM rules, you must comply with the anti-spam laws of the countries your recipients live in. So if you re sending to UK residents and US residents, check the UK spam laws to make sure you re also UK compliant.

International Requirements By Country

These are either links to anti-spam legislation in countries outside the US or the name of the country s anti-spam law.

Canada

Canada s Anti-Spam Legislation (CASL) amends the Canadian Radio-television and Telecommunications Commission Act, the Competition Act, the Personal Information Protection and Electronic Documents Act and the Telecommunications Act. It is very similar to CAN-SPAM but has some minor differences and covers all electronic messages, not just email. Check out CASL basics .

Australia

Spam Act 2003. Act No. 129 of 2003 as amended.